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Senior Marketing Manager

Job Overview

The Senior Marketing Manager will be responsible for developing and executing comprehensive marketing strategies to drive brand awareness, lead generation, and customer engagement. This role requires a seasoned marketing professional with a proven track record in strategic planning, team management, and campaign optimization.

Responsibilities and Duties

  1. Develop and implement strategic marketing plans to achieve business objectives.
  2. Lead a team of marketing professionals, providing guidance and fostering a collaborative work environment.
  3. Oversee the creation and execution of multi-channel marketing campaigns.
  4. Analyze market trends, competitor activities, and customer behavior to identify opportunities and threats.
  5. Collaborate with cross-functional teams, including sales, product development, and design, to ensure alignment of marketing efforts with overall business goals.
  6. Monitor and report on key performance metrics, adjusting strategies as needed for optimal results.
  7. Stay abreast of industry developments and emerging marketing trends.

Job Requirements

  • Bachelor’s degree in Marketing, Business, or a related field; Master’s degree preferred.
  • 8+ years of progressive experience in marketing, with at least 3 years in a managerial role.
  • Proven success in developing and implementing effective marketing strategies.
  • Strong leadership and team management skills.
  • Excellent analytical and problem-solving abilities.
  • Exceptional communication and interpersonal skills.
  • Proficiency in marketing tools and platforms.
  • Ability to thrive in a fast-paced, dynamic environment.
Job Category: Permanent
Job Type: Full Time
Job Location: Karachi

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